1. How does pricing work for an agency with multiple clients?
Each client you represent has their own press office, their own image library and their own plan. You choose the tier and image cap for each client, and your agency is billed for the total across all of them on one account.
Pricing is based on each client's image cap, which is the number of images they keep live on the platform at any one time. You are not charged per upload or per download. Journalists can download your clients' images as often as they like at no extra cost. You can also swap images in and out whenever you want, so if a client is at their cap and launches a new range, take older images offline to free up space.
The more images a client hosts, the less each one costs. On PR Pro, 100 images works out at £2.00 per image per month, while 1,000 images works out at £0.75.
Clients cannot be pooled into a single shared library. Journalists browse by brand, so mixing several clients into one press office makes your brands harder to find and harder to credit.
2. Is there an agency discount?
Yes. Once 2 or more of your clients are on a PR Pro or PR Pro Global plan, you get 30% off every client on your account, including clients on other plans.
For example, 2 clients on PR Pro 100 cost £280 + VAT per month instead of £400 + VAT.
The agency discount also stacks with annual pricing. If you switch to annual, the annual saving is applied on top of the 30%.
3. Can I add and remove clients as my roster changes?
Yes, you can manage this yourself. Go to Settings, then My plan, and toggle clients on or off. You can add new clients at any time and choose their tier and image cap as you add them.
If your agency is on a monthly membership, you can also remove clients. Removals take effect at your next billing date.
If your agency is on an annual membership, clients can't be removed before your renewal date, as we don't offer refunds on annual plans. If you stop working with a client, you can archive them instead.
Removed and archived clients aren't deleted. If you win the account back, their library and coverage history will still be there.
4. Are press release and influencer allowances per client or per agency?
Per client. Each client on PR Pro gets their own monthly press release and influencer collaboration allowance. Allowances aren't shared across your roster and don't roll over.
5. Do your prices include VAT?
All prices shown are monthly and exclude VAT. UK VAT is added at checkout and shown separately on your invoice.
6. Am I tied into a contract?
Monthly plans are rolling and can be upgraded, downgraded or cancelled at any time. If you cancel, your clients' press offices stay live until the end of the billing period you've already paid for.
Annual plans are paid up front for 12 months and work out cheaper per month. They renew on the anniversary of your start date, and we'll contact you before then to confirm.
7. Can I change a client's plan or image cap later?
Yes. Go to Settings, then My plan, to move any client up or down a tier or change their image cap. Upgrades take effect straight away so new imagery can go live immediately. Downgrades take effect at your next billing date.
If a client needs more than 2,000 live images, or you'd like a bespoke agency package, contact our team at info@pressloft.com.
For an overview of all services and membership options, click here.